Transatlantic Influence in Action
Selected case studies showing how we turn soft power, partnerships and cultural intelligence into measurable business impact for US destinations and premium brands in French‑speaking markets.
Brand USA – Strategic leadership & market building ($200M+ impact)
Travelzoo 2027 – Designing a community‑driven future for a global deals platform
NFL Super Bowl – Pop culture as a destination engine
Air France – Making Tier 2 US gateways take off
Visiteurs – Turning French travel agents into US ambassadors
